What is a Keyword?
In this video we define what is a Keyword
Video transcript
What is a Keyword?
The word, words, or phrase that an SEO professional or marketer targets for the purpose of matching and ranking for what users are searching for. The words used on webpages can help search engines determine which pages are the most relevant to show in organic results when a searcher enters a query. Keywords usually represent topics, ideas, or questions.
SEO Glossary of Terms
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