Video marketing for Physical therapists

Hi marketers! Today in this video I'll share some ideas on how to use video marketing to attract new patients to your physical therapy practice.

Video transcript

Video marketing for Physical therapists

Hi marketers! Today in this video I'll share some ideas on how to use video marketing to attract new patients to your physical therapy practice.

Why video marketing is key for Physical therapists

Video marketing is important for Physical therapists as it can be used to show potential patients the quality of care they can expect to receive. It can also be used to answer common questions potential patients may have about therapy and provide education on various topics related to physical health.

Video marketing strategy for Physical therapists

1. Determine your target audience and what they want to see

This is key for any marketing strategy, and will be especially important for video marketing. Who are you trying to reach with your videos? What kind of content will they want to see?

2. Choose the right platform

Not all platforms are created equal. Some platforms are better for certain types of content than others. Do some research to find the best platform for your target audience and your content.

3. Create engaging content

This is where your creativity comes in! Engaging content will keep your viewers watching, and coming back for more.

4. Promote your videos

Once you've created your videos, you need to let people know they exist! Promote your videos through your other marketing channels, and make sure to include calls to action so people know how to find them.

5 Video ideas for Physical therapists

1. Introduce your team

A great way to attract new patients is to introduce them to your team. Show off your friendly staff and let patients know that they will be in good hands.

2. Showcase your facility

Give potential patients a tour of your facility and show them all the great amenities that you have to offer.

3. Explain what physical therapy is

For those who are not familiar with physical therapy, make a video explaining what it is and how it can help them.

4. Share success stories

Show potential patients that you have helped others achieve their goals by sharing success stories from past patients.

5. Offer tips and advice

Give viewers some helpful tips and advice that they can use to improve their health and well-being.

For more ideas, check out 5 blog ideas for Physical therapists.

Ultimate Marketing Guide for Physical therapists

While video marketing is key to your marketing strategy, don't forget the other core marketing channels. Check out our other marketing guides for Physical therapists:

Learn more about SEO at vidon.ai

Want to boost your SEO?

Instantly turn your blog posts into videos for SEO and social media

Film iconLearn more ->